We manage to find ourselves amongst those individuals who influence us and inspire us to explore and expand the corners of our mindfullness. Every other tuesday, I have therefore decided to post an "Ego of the week" where I will highlight a certain person who has influenced or inspired me. I am proud to pronounce that my first eotw is my older brother Simon Hedberg. This guy, at the age of 20 has successfully generated a full-blown film-production advertising/marketing company called Adme. Directing, filming, and producing everything from commercial ads, music videos, infomercials, short films and even coaching/ holding lectures, Simon bossed his way through the business foodchain. All you entrepreneurs still reading, learn from him. Its easy to say that we should all create and aspire our true passions in life, when it really isn't that easy.. but it is possible and it is satisfying once you get off your ass and find yourself accomplishing something real. As promoting as this sounds, my aim was not to advertise his company but to acknowledge my brothers hard work. You can find all of his work reels on Adme.se and check back tuesday for the next eotw. Lame commentator is over and out lovelies.